PRWeb Claims Percent Of Releases Put On Editorial Hold Doubled Since Updating Policies & Software

Last November, a fraudulent release claiming Google was acquiring Wifi provider ICOA was circulated by the popular release distribution service PRWeb, exposing a number of loopholes in their verification and editorial processes. Our own Danny Sullivan published a comprehensive story explaining how such releases find their way through PRWeb’s system.

After posting a statement on the fake release, PRWeb began a series of technology and editorial updates that have resulted in a more stringent review process, doubling the percentage of releases put on editorial hold.

Source:http://searchengineland.com/prweb-says-percentage-of-releases-placed-editorial-hold-has-doubled-since-updating-policies-software-162564