Additionally, many link building tactics that were once considered
legitimate were unceremoniously moved to the “spam” column in 2013. Google updated its webmaster guidelines to provide additional guidance on what they now consider to be an unnatural link, and even Bing detailed several ways not to build links.
The launch of Google’s Hummingbird algorithm and its potential impact on link building activities was also a hot topic among the link building community. Add to that the possible death of Google Toolbar PageRank, and you have quite an eventful year for all the linkers out there!What topics did Search Engine Land’s link building community find
most interesting this year? Take a look at our top Link Week columns
from 2013:
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