US Mobile Search Revs To Hit Nearly $4 Billion This Year

A new report from Forrester Research projects US mobile paid search will be worth $3.8 billion by the end of 2013. Analyst forecasts are often aggressive, but this turns out to be a very reasonable estimate.

US mobile ad revenues were slightly below $3 billion according to the IAB for the first six months of 2013. That means, assuming higher mobile spending in the second half, mobile ad revenues should come in around $7 billion for the full year.

Source:http://searchengineland.com/us-mobile-search-revs-to-hit-nearly-4-billion-this-year-178941