new bill making its way to Israel’s parliament (the Knesset) would
assess a tax of 7 percent on search engine ad revenues to subsidize
local content publishers. The story was reported in the Financial Times. While it’s not explicit or exclusive to any individual company, the bill has been nicknamed the “Google Law.”
This parallels legislative efforts in multiple countries where Google
is blamed for eroding or undermining various domestic industries,
typically journalism and newspaper publishing. So far, however, Google
and its rivals have managed to escape the imposition of such levies.
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