The creative is stellar. Headline and value prop impactful. Hero image delightful. ut peeps ain’t converting. Because the single biggest conversion killer is lurking behind the scenes, completely untouched. Which is a shame, because speed (or lack thereof) often has a bigger impact on campaign conversions than any of that other stuff.
Source:https://www.searchenginejournal.com/11-ways-accelerate-page-load-time-prospects-bounce/163871/?ver=163871X2
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