Global search ad spend rose 15% in Q1 2013 versus the previous year, according to the Kenshoo Global Search Advertising Trends report released today. That rise in spend was driven largely by a 62% increase in click-through rates and a 21% increase in clicks year-over-year.
Source:http://searchengineland.com/report-global-ppc-spend-rises-15-percent-higher-click-volume-click-through-rates-q1-201-156577
Source:http://searchengineland.com/report-global-ppc-spend-rises-15-percent-higher-click-volume-click-through-rates-q1-201-156577
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