This is the wrap-up of the most popular posts and announcements on SEJ over the previous week. Newsletter subscribers are the first to receive this and other updates.
Easy Ways to Find Winning Blog Ideas
Sometimes, even the most creative bloggers get stuck in a loop of second-guessing their own ideas. They spend so much time questioning their content that they become paralyzed by their own doubt.
If this sounds familiar, then here’s some good news: SEJ VIP contributor Julia McCoy has the cure for your writer’s block. In this week’s top post, Julia shares 10 easy ways to come up with blog ideas that are sure to win over readers. Read the full post here.
Why Clickbait Journalism Isn’t Cutting it Anymore
Few of us out there can honestly say they have never fallen victim to clickbait. Who can resist the catchy headlines, the articles that promise shocking tips, or the ones that have you guessing what will happen next.
Clickbait is one of the many example of why some marketers can’t have nice things — because it leads to abuse. Clickbait journalism has become so common in recent years that Facebook created an algorithm specifically to demote that kind of content.
Click-baiting does not work. In another of this week’s top posts, contributor Jill Lenzo explains why this is so, and what is working for publishers right now. Read the full post here.
Source:http://www.searchenginejournal.com/sej-wrap-finding-blog-ideas-win-clickbait-not-cutting/144283/
Source:http://www.searchenginejournal.com/sej-wrap-finding-blog-ideas-win-clickbait-not-cutting/144283/
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