Mobile internet has made people’s lives easier, enabling them to access information and complete their tasks on the go. As of 2015, 52.7% of the world’s mobile phone users accessed the internet through their mobile phones. Statista predicts that the figure will grow to 61.2% by 2018. These are significant numbers and, as a marketer, you need to adapt to these changing trends in mobile user behavior. This means that you will need to alter your website and marketing strategy to accommodate the mobile internet user.
Source:https://www.searchenginejournal.com/biggest-mobile-seo-challenges-and-how-to-overcome-them/167388/?ver=167388X3
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