Google has confirmed that they are testing incredibly large banner ads for specific branded queries.
@SynrgyHQ posted an image on Twitter showing for the query [southwest airlines a huge “sponsored” ad at the top of the search results.A Google spokesperson confirmed this is a “small experiment” running currently in the U.S. market.The ad seems to take up the majority of the screen real estate. I
assume since it is a very branded query, Google finds this ad to be
relevant and they are testing to see the click-through on this ad.
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