What Do Users Really Think Of The New Google Design?

When Google started testing the new look for its search results pages which ditches the shading behind the ads and replaces it with yellow “ad” icons, contradictory outcries of this sort began popping up,

“Ad click-through rates are going to plummet because the ads are too obvious with those bright icons.” “The ads look like organic listings without the yellow background shading. Nobody will notice those tiny icons.”

Source:http://searchengineland.com/users-really-think-new-google-design-187316