Quantifying Brand Bias In Search Results With Rand Fishkin Of Moz

Like many, I enjoyed Rand Fishkin‘s keynote, The SEO Revolution Will Not Be Televised, at SMX West this past March. Rand is a dynamic speaker and a smart marketer; and in my estimation, he deserves most of the attention he gets.

Moz Founder and COO Rand Fishkin discusses Google’s bias toward strong brands with Bryson Meunier.

That being said, I was taken aback by his claim during the presentation that “the long-awaited dominance and bias of search results toward brands is here.”

At Resolution, we work with some of the biggest brands in the world, and if Google were really favoring brands, we wouldn’t be growing as quickly as we are, with more brands than ever investing in SEO.

Source:http://searchengineland.com/quantifying-brand-bias-search-results-rand-fishkin-moz-189824