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Thursday 21 February 2013

AdWords Enhanced Campaigns: New Bidding Tools Announced


Google AdWords has begun providing more specifics about the new bidding tools and mobile bid settings for enhanced campaigns.
The AdWords interface for enhanced campaigns includes a new bid adjustment calculator designed to show you what the final bid adjustment will be when using multiple bid settings. Bid adjustments for mobile, day, time of day and location are made within the Campaign Settings tab. The calculator shows you what the implications will be when applying multiple bid adjustments.


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